Definition
Schema.org is the shared vocabulary used for structured data on the web — Organization, Article, FAQPage, Product, BreadcrumbList and several hundred other types.
Why it matters
For a company site, Organization plus FAQPage plus Article covers most of the value. Exhaustive markup of rare types is rarely where the return is.
Related terms
Concepts that only make sense together
Find out where your brand actually stands in AI answers.
An AI visibility diagnosis across the platforms your customers use, on your real questions. No charge for the first look.